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Penkava: New-fangled names for old-fangled things

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That got me thinking … we’ve got hurricanes with names and now personalized blizzards … what if we extended this brand-naming concept to other events in our lives? Check out this conversation …

“Honey, sorry I’m late. I was stuck in Traffic Jam Frank on Randall Road.”

“That’s OK, I had a tough day, too. I was shopping at Walmart and we had to deal with Aisle Spill Jill.”

“Sorry to hear that. Do you remember the time we had Price Check Alan at Jewel? That was miserable!”

“I remember. But I can’t stop thinking about Order Mix-Up Joan.”

“That was at McDonald’s when you got a Chipotle BBQ wrap instead of Honey Mustard, right?”

“Yep, I’ll never forget that. Hey, did you hear on the news about what happened in Texas?”

“Was that about Heat Wave Harry?”

“No, a herd of cattle escaped from their pasture.”

“Oh yeah … Loose Livestock Lana. And how about those poor oranges in Florida?”

“Citrus Freeze Cathy?”

“Yes. What is this world coming to?”

“I don’t know, but at least we escaped Mayan Doomsday Donna.”

And on and on it goes. There will be no end to it. Next month, wives will deal with “Monthly Cramps Eddie” and husbands will contend with “Razor Burn Renee.” Our children will become victims of “Milk Spill Mabel” and “Lost Homework Larry.” And don’t forget that the next time there’s no TV signal, we will be at the mercy of “Cable Outage Oscar.”

So, folks, get ready for “Name Saturation Sadie.” Take it from a guy who just survived “Column Deadline Danny.”

• Michael Penkava is a retired teacher who taught for 35 years at West Elementary School in Crystal Lake. He is currently coping with “Writer’s Block Betty.” He can be reached at mikepenkava@comcast.net.

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