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Exceed Floor & Home marks 25th anniversary

Published: Thursday, April 25, 2013 5:30 a.m. CDT

CRYSTAL LAKE – Exceed Floor & Home celebrates its 25th anniversary this month.

Located at 5186 Northwest Hwy., Crystal Lake, Exceed Floor & Home’s 40,000-square-foot showroom provides upscale options in flooring and surface designs for kitchens, bathrooms and hallways.

Recently, Exceed expanded its product offerings to include designer brand plumbing fixtures, custom cabinets and eco-friendly fireplaces. With these additions, Exceed is able to easily transform an outdated room into a brand-new space.

With years of experience growing up in the carpet business, owner Haig Haleblian opened Midwest Carpets in 1987. Haleblian reopened the store as Exceed Flooring in 2006 with his wife Hawley, the senior designer at Exceed who currently manages a staff of six professional interior designers. The creative design team assists customers with their selections and creates computer-aided-design images for previewing designs before installation.

In 2012, the store was renamed Exceed Floor & Home to encompass the expanded product offerings.

“What makes us different from other companies are the unique products we offer, along with award-winning design service,” Haig Haleblian said. “Simply put, no one delivers the selection and service at this caliber.”

For more information, call 815.459.3113 or visit

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