Schaumburg: New look and local news commitment in NWH

It has been nearly nine years since the look and feel of the Northwest Herald has changed dramatically.

In December 2005, I spearheaded a total redesign of the Northwest Herald. It was a complete overhaul of the how the newspaper looked and the content inside of it.

The look of the front page changed. The newspaper’s nameplate was updated. Section headers were redesigned and renamed. How we presented stories evolved. The typography was updated. New features were introduced.

Since then, we’ve tinkered with the design of the newspaper, but, for the most part, the Northwest Herald has looked the same for eight-plus years.

Until now.

Today we launched a redesign of the Northwest Herald that was spearheaded by R. Scott Helmchen, Shaw Media suburban group’s managing editor for production and design. The redesign is part of a six-month project to freshen up a number of Shaw Media print products.

The new-look Northwest Herald features an updated nameplate and different section headers. Our fonts haven’t changed, but how we use them in display type has. We’ve added some new features.

The biggest change, however, is that the new-look Northwest Herald has more local news and information and it is displayed more prominently. Local news, once reserved for our front page and the B section, now can be found in the A section of the newspaper.

Local news is what we do. Providing news and information about your community is part of our commitment to making life better in McHenry County. It’s the news you expect from us, so why shouldn’t it be the news you receive first in the newspaper each morning?

The new-look Northwest Herald also features a new Community page fronting the B section. This new page gives provides readers with a listing of things to do, a community calendar, and it features local photography from our award winning photo staff.

We are very pleased with the new-look Northwest Herald. It is more eye appealing, and it provides a bigger emphasis to local news. We understand many of you will miss the old look, and that’s OK. But we hope you grow a fondness for the new look and our commitment to providing local news and information.

As is always the case, I invite your feedback on the new look and the changes we’ve made. If you have a suggestion, complaint or compliment send me an email at

• Jason Schaumburg is the editor of the Northwest Herald. He still hasn’t gotten over the Blackhawks’ Game 7 loss to Los Angeles. Reach him at 815-459-4122 or via email at Follow him on Twitter at @Schaumy.

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