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Lakewood mulls new social media policy

Lakewood Village Hall, 2500 Lake Ave.
Lakewood Village Hall, 2500 Lake Ave.

The Lakewood Village Board will discuss implementing its first social media policy during its Tuesday evening meeting.

The board directed village staff to create a policy earlier this year because there currently is no official village social media presence.

“The village endorses the managed use of social media to enhance communication and information exchange, streamline processes and foster productivity,” according to village documents prepared by Chief Administrative Officer Jeannine Smith.

Under the proposal, social media websites such as Facebook and Twitter would include an introductory statement and link to the village website. Such services also would include the village logo and contact information when possible.

All social media accounts would be approved and maintained by the chief administrative officer or a designee. Social media pages also would state that posted comments are monitored and that the department reserves the right to remove obscenities, off-topic comments and personal attacks.

Such services are a valuable tool to help inform residents of severe weather, road closures and special events, Smith said.

This policy is not meant to address one particular form of social media because “advances in technology will outpace our ability to keep up with emerging technology and create policies governing its use,” according to village documents.

Village personnel would not be allowed to conduct political activities or private business on village accounts. Content also would be managed, stored and retrieved to comply with open records laws.

Tuesday’s meeting will be at 7 p.m. at the RedTail Gold Club, 7900 RedTail Drive.

Village President Paul Serwatka could not be reached for comment.

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